"...for the times, they are a changin..."

How do you keep up with technology?  Our business is to be focused on it, but what about yours?  Unless your company is like ours, it must be challenging.  

Maybe we can make it simple for you.  Here's some fun stuff that's going on right now that business should check out.

1.  If you're not using Foursquare, go RIGHT now and add your business.  How better to get word of mouth advertising than have someone check in from your business, and have all of their friends see it. "Jan has checked in at Hanny's".  Hanny's?  What's Hanny's.... Yeah, FREE advertising to a smart group of spenders that are loyal, and LOVE to check in from your location.  Go, add your business.  We'll wait.

2.  NEW Facebook!  Is it improved?  We're not sure yet, but it's going to be different.  Be prepared for the changes.  If you don't have a social media expert on staff or outsourced, you're already behind your competition about 5 years. Do it.  Now.

3. Twitter. Yes, it's been around for a while, but for those of us who use it on a daily basis, there is a resurgence of Twitter lovers coming around.  It's almost like the technology was there, like Bluetooth, for instance.  It was created, but no one really knew what to do with it. NOW we're all getting it, and it's proving to be invaluable.  There's no better way to directly contact your loyal and soon to be loyal customers and clients that to create conversations with them on Twitter.  For those people who get it, it WORKS!

4.  Does this surprise you?  This is what your competition is doing to promote themselves:

1. Twitter : 88%
2. Facebook : 87%
3. LinkedIn : 78%
4. Blogs : 70%
5. YouTube : 46%
6. Social Bookmarking Sites : 27%
7. Forums : 26%
8. Social news aggregators : 22%
9. Ning : 17%
10. MySpace : 11%

5.What are you going to do now? What's the next New Media idea that you need to know about?  You need someone who cares about your business, and is keeping up with New Media.  If you don't choose Redmond to do that, choose someone, or you will lose the marathon.

www.myredmondonline.com